{"id":20182,"date":"2020-07-06T12:55:03","date_gmt":"2020-07-06T12:55:03","guid":{"rendered":"https:\/\/teamheller.com\/?p=20182"},"modified":"2025-09-25T13:05:29","modified_gmt":"2025-09-25T13:05:29","slug":"humane-society-silicon-valley-salesforce-npsp-case-study","status":"publish","type":"post","link":"https:\/\/teamheller.com\/resources\/case-studies\/humane-society-silicon-valley","title":{"rendered":"Humane Society Silicon Valley Salesforce NPSP case study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"20182\" class=\"elementor elementor-20182\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56a6561d e-con-full e-flex e-con e-parent\" data-id=\"56a6561d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-1fad50b4 e-flex e-con-boxed e-con e-child\" data-id=\"1fad50b4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e84a303 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6e84a303\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Humane Society Silicon Valley<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fc226a7 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2fc226a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Salesforce NPSP implementation<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27b38a63 animated-fast e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"27b38a63\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;slideInUp&quot;,&quot;animation_delay&quot;:600}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-48aa8d38 e-con-full e-flex e-con e-child\" data-id=\"48aa8d38\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69d1a589 elementor-widget elementor-widget-text-editor\" data-id=\"69d1a589\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"backgroundContent\"><p>Established in 1929, <a href=\"https:\/\/www.hssv.org\/\">Humane Society Silicon Valley<\/a> (HSSV) offers quality adoptions, affordable spaying\/neutering, vaccinations and microchipping services, pet care services, and education programs to enhance the human-animal bond. HSSV operates 24 hours a day, 365 days a year.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eed04ce elementor-widget__width-initial elementor-absolute elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-image\" data-id=\"4eed04ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;slideInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"1500\" src=\"https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical.jpg?strip=all\" class=\"attachment-full size-full wp-image-20186\" alt=\"A happy brown dachshund dog running toward the camera with its mouth open, tongue hanging out, and ears flapping, wearing a chain collar, on a blurred outdoor background.\" srcset=\"https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical.jpg?strip=all 1000w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical-200x300.jpg?strip=all 200w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical-683x1024.jpg?strip=all 683w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical-100x150.jpg?strip=all 100w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical-768x1152.jpg?strip=all 768w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical.jpg?strip=all&amp;w=400 400w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical.jpg?strip=all&amp;w=600 600w, https:\/\/es7hq8rr83h.exactdn.com\/wp-content\/uploads\/2025\/09\/human-soc-dog-case-study-vertical.jpg?strip=all&amp;w=450 450w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-350e670a e-flex e-con-boxed e-con e-parent\" data-id=\"350e670a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-31478ef4 e-con-full e-flex e-con e-child\" data-id=\"31478ef4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76929504 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"76929504\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 25 22\"><path d=\"M24.846.345v4.16c-.996.087-1.906.477-2.73 1.17-.78.694-1.408 1.582-1.884 2.665-.434 1.04-.65 2.188-.65 3.445h5.07v10.01H14.315V12.89c0-2.73.477-4.983 1.43-6.76.997-1.776 2.297-3.141 3.9-4.095a12.275 12.275 0 0 1 5.2-1.69Zm-14.104 0v4.16c-.997.087-1.907.477-2.73 1.17-.78.694-1.409 1.582-1.886 2.665-.433 1.04-.65 2.188-.65 3.445h5.006v10.01H.146V12.89c0-2.73.499-4.983 1.495-6.76.997-1.776 2.297-3.141 3.9-4.095a12.275 12.275 0 0 1 5.2-1.69Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6985b54 elementor-widget elementor-widget-testimonial\" data-id=\"6985b54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">The Heller Consulting Team helped us plan, find, and implement the right combination of technology to support our strategic goals. They\u2019ve also provided expert guidance along the way that has been critically important to us being able to use our new technology ecosystem as efficiently and effectively as possible.<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Joanne Jacobs <\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Chief of Operations, HSSV<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-698b485e e-flex e-con-boxed e-con e-parent\" data-id=\"698b485e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-37a0ebd9 e-con-full e-flex e-con e-child\" data-id=\"37a0ebd9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36ed1de0 e-con-full e-flex e-con e-child\" data-id=\"36ed1de0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40b013f1 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"40b013f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Challenge: Technology Solutions Not Up For The Job<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b314458 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"1b314458\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>HSSV Chief of Operations Joanne Jacobs was tasked with upgrading the organization\u2019s operations and technology. She quickly recognized that HSSV\u2019s existing customer relationship management (CRM) and online marketing solutions could not keep pace with the organization\u2019s long-term goals for constituent engagement and growth. Some of the challenges the HSSV faced with their existing solutions included:<\/p><ul><li>Lack of a complete view of constituent data due to poor integration among solutions, making it difficult to implement personalized and targeted constituent engagement and fundraising campaigns<\/li><li>Need to scale marketing and fundraising activities and lack of technology support to reach those goals<\/li><li>Tools that were difficult for staff to use, which created inefficiencies across the organization<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8e9405 e-flex e-con-boxed e-con e-parent\" data-id=\"8e9405\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63fcd7cc elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"63fcd7cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution: Technology Ecosystem That Supports Goals<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31b8e46a elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"31b8e46a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Having worked with Heller Consulting since 2012, HSSV turned to the Heller team again for a comprehensive technology strategy and implementation solution.<\/p><ul><li>The solution included:<br \/>A technology roadmap that aligned HSSV\u2019s technology strategy with their organizational goals<\/li><li>Solution selection and fit assessment that evaluated and recommended a connected ecosystem of technology to support HSSV\u2019s unique marketing, fundraising, and operational efforts<\/li><li>Implementation of new solutions in the technology ecosystem, including coordination of efforts across vendors to ensure a successful launch of all solutions as well as strategic guidance to help ensure HSSV\u2019s business processes optimize use of the new solutions<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6da1407b e-flex e-con-boxed e-con e-parent\" data-id=\"6da1407b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-73f33c1 e-con-full e-flex e-con e-child\" data-id=\"73f33c1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1eeedb e-con-full e-flex e-con e-child\" data-id=\"a1eeedb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f5b2808 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3f5b2808\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Results: Efficient And Effective Engagement And Fundraising<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21c67906 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"21c67906\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<section id=\"block-d79896cb-a773-4b67-9f57-2b885993edc3\" class=\"sc-dWrMgH cCUotd ripley__Block--block__fw scrolling-down in-viewport\" tabindex=\"-1\" role=\"presentation\" data-foleon-id=\"block-d79896cb-a773-4b67-9f57-2b885993edc3\" data-testid=\"@foleon\/maggie-viewer_section-component\"><div class=\"sc-fpiMtx fYaMvU ripley__Block--wrapper-inner\"><div class=\"sc-gEzdvI exiEEL im-row\"><div class=\"sc-hYAvtR eVSuna im-column\" data-testid=\"@foleon\/maggie-viewer_column-component\" data-foleon-id=\"a42ef382-84fd-4fff-9e7b-1a78aecd3ef5\"><div class=\"im-column-inner\"><div class=\"sc-bOdrWM jAnukA\"><p>HSSV has successfully moved to a new technology ecosystem aligned with the organization\u2019s long-term goals.<\/p><p>For example, HSSV now:<\/p><ul><li>Uses a 360-degree view of data in Salesforce CRM to create personalized constituent and donor communications based on their engagement with the organization.<\/li><li>Delivers highly personalized engagement journeys with pet adopters that mention pets by name and provide specific tips and encourage deeper engagement with HSSV.<\/li><li>Uses Pardot to streamline processes and communications. For example, during the COVID-19 crisis, HSSV was able to:<br \/>Rapidly move from in-person fostering and adoption processes to virtual processes when an immediate \u201cshelter in place\u201d order was issued in California<\/li><li>Keep up with a surge in calls from people who were considering pet adoption by automating the initial steps of the process that identify the best leads for new adopters<\/li><li>Rapidly recruit volunteers and future volunteers through an automated email nurturing campaign<\/li><\/ul><p>\u00a0<\/p><p>The combination of a core Salesforce CRM platform with new digital solutions allows HSSV to streamline processes and improve the effectiveness of their marketing and fundraising efforts.<\/p><\/div><\/div><\/div><\/div><\/div><\/section>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-38f4c1d4 e-con-full e-flex e-con e-parent\" data-id=\"38f4c1d4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-25185ccf e-con-full e-flex e-con e-child\" data-id=\"25185ccf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4c79a4c elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4c79a4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready to get started?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45a71346 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"45a71346\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you\u2019re a nonprofit organization or education institution and you need help with your technology project, get in touch!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43cbc974 elementor-align-justify elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-button\" data-id=\"43cbc974\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:600}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/contact-us\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">CONTACT US<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3aa2868a e-con-full e-flex e-con e-child\" data-id=\"3aa2868a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Discover how Humane Society Silicon Valley transformed its operations with a strategic technology overhaul led by Heller Consulting\u2014boosting efficiency, engagement, and fundraising through Salesforce and Pardot.<\/p>\n","protected":false},"author":40,"featured_media":20183,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[350],"tags":[],"ppma_author":[100],"class_list":["post-20182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - 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