{"id":10992,"date":"2023-03-13T16:43:15","date_gmt":"2023-03-13T16:43:15","guid":{"rendered":"https:\/\/teamheller.com\/?p=10992"},"modified":"2025-05-29T15:48:29","modified_gmt":"2025-05-29T15:48:29","slug":"2023-nonprofit-technology-trends-to-help-you-stay-ahead-of-the-curve","status":"publish","type":"post","link":"https:\/\/teamheller.com\/resources\/blog\/2023-nonprofit-technology-trends-to-help-you-stay-ahead-of-the-curve","title":{"rendered":"2023 Nonprofit Technology Trends to Help You Stay Ahead of the Curve"},"content":{"rendered":"<p>Today, nonprofits are looking forward and thinking strategically about how to best put technology to work to achieve their goals. That\u2019s why we published our <a href=\"https:\/\/guide.teamheller.com\/2023-digital-transformation-trends-for-nonprofits\/\" target=\"_blank\" rel=\"noopener\">2023 nonprofit technology trends report<\/a> \u2013 to help nonprofit leaders like you understand the key trends that are shaping the sector.<\/p>\n<p>Here are some highlights from the report, Staying Ahead of the Curve \u2013 2023 Digital Transformation Trends for Nonprofits:<\/p>\n<h2><strong>1. Nonprofits are thinking about data in new ways.<\/strong><\/h2>\n<p>There was a time when many nonprofits collected as much data as possible to gain insights into donor and constituent behavior and use that data for marketing and fundraising. While nonprofits still consider data to be vitally important, their focus is shifting toward gathering higher-quality content that is most relevant to their missions and goals.<\/p>\n<p>Nonprofits are starting to recognize the drawbacks of <a href=\"https:\/\/teamheller.com\/resources\/blog\/nonprofit-data-migration-its-time-to-be-strategic-and-choosy\" target=\"_blank\" rel=\"noopener\">collecting and holding on to too much data<\/a>, especially (but not exclusively) when moving to a new technology system. For example, too much data can increase data storage costs. Also, holding on to data you don\u2019t need can also slow down your software system. Plus, the more data you collect, the more you have to worry about keeping secure.<\/p>\n<h3>Keeping data streamlined and updated can help you:<\/h3>\n<ul>\n<li>Reduce technology costs<\/li>\n<li>Improve the use of data to reach your goals<\/li>\n<li>Keep data more secure<\/li>\n<\/ul>\n<blockquote><p>Read more about data in the report: <a href=\"https:\/\/guide.teamheller.com\/2023-digital-transformation-trends-for-nonprofits\/\" target=\"_blank\" rel=\"noopener\">2023 Digital Transformation Trends for Nonprofits<\/a><\/p><\/blockquote>\n<h2><strong>2. Nonprofits are taking a more deliberate approach to technology.<\/strong><\/h2>\n<p>The world of technology continues to change rapidly. In this complex environment, nonprofits are taking a more thoughtful approach to technology planning and implementation.<\/p>\n<p>They\u2019re building out longer-term plans that focus on a full technology ecosystem versus individual software solutions. They\u2019re aligning technology plans with organizational goals and selecting a mix of tools that will work together to achieve their mission more effectively \u2013 even if they don\u2019t implement all software products immediately.<\/p>\n<h3>Three considerations for nonprofits in today\u2019s technology world:<\/h3>\n<ul>\n<li>In the past year, the nonprofit market\u2019s appetite for Microsoft has increased significantly. Microsoft Cloud for Nonprofit as well as Fundraising and Engagement, <a href=\"https:\/\/teamheller.com\/resources\/blog\/fundraising-with-microsoft-cloud-for-nonprofit\" target=\"_blank\" rel=\"noopener\">Microsoft\u2019s fundraising solution<\/a> that is part of that cloud, have grown into a strong alternative to Salesforce. These solutions offer powerful and secure options for complex organizations.<\/li>\n<li>Though Salesforce has a strong presence in the nonprofit market, some organizations are considering other options when evaluating their technology. The integration of Salesforce.org, the nonprofit arm, into the larger commercial organization is expected to continue to impact the nonprofit sector in 2023.<\/li>\n<li>Blackbaud has made some incremental changes to some of its products, but we\u2019re continuing to see users <a href=\"https:\/\/teamheller.com\/resources\/blog\/3-things-to-know-if-youre-thinking-about-moving-from-raisers-edge-to-salesforce\" target=\"_blank\" rel=\"noopener\">moving from Blackbaud Raiser\u2019s Edge to Salesforce<\/a>.<\/li>\n<\/ul>\n<blockquote><p>Read more about technology in the report: <a href=\"https:\/\/guide.teamheller.com\/2023-digital-transformation-trends-for-nonprofits\/\" target=\"_blank\" rel=\"noopener\">2023 Digital Transformation Trends for Nonprofits<\/a><\/p><\/blockquote>\n<h2><strong>3. Nonprofits are looking for ways to weather employee turnover.<\/strong><\/h2>\n<p>Nonprofits are seeking ways to attract and retain top talent. At the same time, they\u2019re looking to develop processes that help them through times of staff turnover.<\/p>\n<h3>Some strategies nonprofits can put to use include:<\/h3>\n<ul>\n<li>Training multiple staff members in key functions and processes within the organization\u2019s technology systems to ensure continuity in case of staff turnover.<\/li>\n<li>Establishing data guidelines and protocols to ensure data is entered consistently, accurately, and securely.<\/li>\n<li>Implementing a technology training program that provides new staff with the skills they need to get up to speed quickly, feel confident in their roles, and grow professionally.<\/li>\n<\/ul>\n<blockquote><p>Read more about how nonprofits are retaining talent in the report: <a href=\"https:\/\/guide.teamheller.com\/2023-digital-transformation-trends-for-nonprofits\/\" target=\"_blank\" rel=\"noopener\">2023 Digital Transformation Trends for Nonprofits<\/a><\/p><\/blockquote>\n<h2><strong>Learn more about 2023 technology trends for nonprofits.<\/strong><\/h2>\n<p>The shifting technology landscape continues to impact nonprofits. Learn more insights from our findings in the report: <a href=\"https:\/\/guide.teamheller.com\/2023-digital-transformation-trends-for-nonprofits\/\" target=\"_blank\" rel=\"noopener\">Staying Ahead of the Curve: 2023 Digital Transformation Trends for Nonprofits<\/a>.<\/p>\n<p>And if you\u2019d like a hand with your nonprofit\u2019s technology strategy, the Heller team is ready to help. <a href=\"https:\/\/teamheller.com\/contact-us\" target=\"_blank\" rel=\"noopener\">Contact us<\/a> to get started.<\/p>\n<h2>Join the List<\/h2>\n<p>Subscribe to get nonprofit technology updates straight to your inbox:<\/p>\n<iframe title=\"Quick Subscribe Form\" class=\"pardotform\" src=\"https:\/\/info.teamheller.com\/l\/734413\/2023-01-09\/46mk25\" width=\"100%\" height=\"500\" type=\"text\/html\" frameborder=\"0\" allowTransparency=\"true\" style=\"border: 0\"><\/iframe>\n","protected":false},"excerpt":{"rendered":"<p>Today, nonprofits are looking forward and thinking strategically about how to best put technology to work to achieve their goals. That\u2019s why we published our 2023 nonprofit technology trends report \u2013 to help nonprofit leaders like you understand the key trends that are shaping the sector. Here are some highlights from the report, Staying Ahead [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":10993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16,80],"tags":[],"ppma_author":[478],"class_list":["post-10992","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm","category-nonprofits"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Nonprofit Tech Trends in 2023 to Help You Stay Ahead of the Curve<\/title>\n<meta name=\"description\" content=\"Discover 2023 nonprofit technology trends that are shaping the sector.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/teamheller.com\/resources\/blog\/2023-nonprofit-technology-trends-to-help-you-stay-ahead-of-the-curve\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2023 Nonprofit Technology Trends to Help You Stay Ahead of the Curve\" \/>\n<meta property=\"og:description\" content=\"Today, nonprofits are looking forward and thinking strategically about how to best put technology to work to achieve their goals. 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